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Integrating Technology To Build Efficiency - Satish Gidugu Of MediAssist with Harbinder Narula
A key advantage from the partnership for Star Health Insurance is its rules and configuration-based engine, which ensures consistent and standardised claims adjudication. This reduces subjectivity and improves process accuracy
Read MoreIn 2013, when Satish Gidugu joined Medi Assist as chief technical officer, Indian hospitals were still sending discharge and admission details to third-party insurance administrators by fax! Today, both the global and Indian landscapes have evolved significantly in terms of technology, notes Gidugu, who is now the chief executive officer of Medi Assist. However, he acknowledges that two fundamental issues in India's health insurance sector persist―under-penetration and inadequate coverage.
Read MoreNot too long ago, if you tried to file a health insurance claim in India, there was a decent chance your hospital was sending discharge bills through a fax machine at best or physical copies at worst. Not exactly the image you’d expect from a country marching steadily into a digital future. Enter Medi Assist, an unlikely hero in an industry plagued by archaic processes. By combining AI with digitisation, and a singular focus on user experience, this company has quietly started to reshape India’s healthcare insurance sector unbeknownst to most of us.
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